About DURESS

The word DURESS typically refers to being forced to do something under extreme pressure or hardship. We are often required to find alternative approaches or solutions due to the limitations imposed upon us. The brand emphasizes the aspect of being challenged to go beyond one's ordinary capabilities and perform under demanding circumstances.

Our Story

Duress was conceived from the idea of turning hardship into strength. Inspired by the resilience that emerges in the toughest moments, our brand represents the unyielding spirit to overcome and thrive.

Our Philosophy

Fashion is our canvas, and individuality is our masterpiece. We create more
than clothes—we create symbols of defiance and resilience. Our commitment to quality ensures that each piece not only makes a statement but also stands the
test of time.

Our Commitment

We are dedicated to sustainability and ethical practices, making mindful choices to respect our planet and community. Every decision at Duress is driven by our core values of strength, creativity, and resilience.